Roofing Primer

Finding the roof you want
is largely a matter of
knowing what you need.

Contents

Introduction

What do you know about the roof over your head? If you're like most people, you have to walk outside and take a look to remember the color of your roof. Generally speaking, roofs get ignored until something goes wrong. But if you're like a growing number of Californians, it may be time to pay close attention.

Residential roof replacement is currently at an unprecedented high in California. New construction aside, roofing industry experts estimate that over 50-percent of existing homes in California will need roofing this year alone. Your roof could be one of them.

The housing boom of the '60s created this current demand for replacement roofs. Roofing materials commonly used in California -- traditional wooden shakes, and felt-base asphalt shingles, for examle -- were made to last ten to twenty years in the constant exposure to sun, wind, and rain. No wonder Califonia figures heavily into America's current $12 billion roofing industry.

The good news is this: Builders are fighting for your roof replacement dollars with fire-safe, long-lasting, high-tech roofing materials, new treatment of conventional materials, long term warranties -- the best up to 50 years -- excellent labor guarantees, and a dazzling selection of styles, textures, and colors to compliment the architecture of your home.

Next Section: Various Roofing Materials

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